Understanding data on a deeper, richer level than before.

Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of business users around the globe so they can rapidly discover unique insights that power business decisions that win.

From smartphone tethering and lobster scanning to machine learning and big data analysis, Affinio spun out of an R&D lab in Halifax, Nova Scotia that spent its time developing solutions for some of the world’s hardest problems. Clean energy, sustainable fishing, remote data access – these are just some of projects we’ve explored.

We found that all of these verticals had similar challenges – finding the right customers for their products or services. As an experiment, we applied our machine learning to advertising to see if we could read and predict who would click on ads.The result was Affinio.

Affinio was founded with the mission of transforming traditional business decision-making pro-cesses inside enterprise organizations. We believe in the democratization of data science, which allows every one of our customers’ employees to become an analyst through stunning and dynamic visualizations.

Officially established in 2013, today we are a group of passionate and dedicated individuals, spread across the world. Headquartered on the East Coast of Canada, we have satellite offices in Toronto, New York City, Denver, LA and Atlanta.